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Mooziko, the African YouTube

Alice Backer · 22:33

Le Blog de PKJ Agency, a blog that “casts a global look at the African Internet,” weighed the pros and cons of Mooziko, the African YouTube, this week and stirred up some debate in the process. Says the blog:

Alors que Youtube vient de se faire racheter pour la modique somme de 1,65 milliard de dollars. Je viens de découvrir son petit frère africain Mooziko via le site Africa2point0.com. Le site a intégré de nombreuses fonctionnalités 2.0 et je suis assez impressionné par le service proposé. … Néanmoins j’ai quelques critiques à ce sujet:

* Trop de publicité
… Lorsque l’on consulte une vidéo on voit presque plus de pubs que de contenu réel à l’écran.
* Nouvelle fenêtre pour la vidéo
Pourquoi ne pas afficher la vidéo dans la même fenêtre de navigation ? …
* Lien direct vers la vidéo
Je pense que le site gagnerait à avoir des liens directs vers les vidéos pour accélerer le buzz marketing. Les gens sont plus enclins à fournir un lien direct qu’à envoyer un lien vers une page contenant la présentation de la vidéo et à ajouter dans leur message “Clique sur le bouton play, tu vas voir c’est formidable !!”.

While YouTube was just purchased for a whopping $1.65 Billion, I just found out about Mooziko, its African little brother via the site Africa2point0.com. The site contains a lot of 2.0 features and I am pretty impressed by the proposed service. … I do however have some comments/suggestions for them:

* Too much publicity
…When you watch a video, you almost see more commercials than actual content on the screen.
* New window for each video
Why not show videos in the main navigation window? …
* Direct link to video
I think the site would benefit from having direct links to videos to accelerate the marketing buzz. People are more inclined to send a direct link than to send a link to a page containing the video and adding in their message “click on the play button, you'll see it's great!!”.

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