The Qualitative Research Blog on the differences between supermarkets and traditional stores in the UK and India. “It’s interesting to see how retail establishments from these two worlds are converging – borrowing elements that work and shunning away those that don’t. The small – medium size ‘supermarket’ ensconced in residential pockets with service standards to match that of the traditional grocery – sounds to me – more like the future than – what we know and have seen of super markets in the west”